About Us

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About Us

Fio by Sumi was created for children, by a father. The name, FIO, was taken from the elegant language of Portuguese which translated to yarn, a spun thread used for knitting, weaving or sewing. This is reflected in the balls of yarn on the logo, in classic infant colours of blue and pink.

Our Vision is to create quality clothing made with love and care for your precious little ones, from soft, luxurious cottons, while remaining stylish, smart, and also fun.

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